Custom Illustration
Hand-drawn illustration to draw out your brand’s personality and draw people in.
Why is illustration so great?
As humans, we connect much easier with pictures than just plain ol’ words alone.
Did you know that marketing research found that the human brain 🧠 can process images up to 60,000 times faster than words?
From craft beverage labels, website icons, to mural design and ad campaigns, illustration helps add that emotional connection to your brand.
I partner with an exciting mix of clients, from growing businesses to passionate sole traders; and creative agencies and studios looking for an experienced illustrator to collaborate with.
Ok, but what next?
How to use illustration in your brand
Illustrated brand assets
For those looking for:
Versatile brand illustrations to complement the full branding experience.
Use them in your socials, on your website, in marketing material and newsletters, on packaging, as animated email signatures, and more!
Websites graphics that don’t include boring clip-art icons or stock imagery that scare customers away.
Brands looking to build upon or introduce additional illustrated elements and characters to their established branding, or for a specific campaign.
Packaging & labels
For those looking for:
Packaging designed for sugar, spice and all things nice
Craft beer label design
Wine label design
Postage/shipping box design
Packaging labels for food and condiments
Pet care food and product packaging
Swing tags for clothing and fabrics
The illustration process
My illustration process includes three key stages to ensure everyone is on the same page throughout the project’s development:
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Rough sketches to determine the general composition and a loose look of the characters/elements involved.
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The style development of a single scene/element to determine the overall final look and feel on a portion of the final artwork.
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Full roll out of the project to completion based on approved Stages 1-2.