Sharing good times, turkey spotting and Sip & Banter gin
Jo and Tim were gearing up to open their first distillery, Sip & Banter, and wanted a label for their gins that felt fun and cheeky—something that captured creativity, uniqueness, and the joy of sharing a drink (or a few) with friends.
Designed to be visually striking yet premium, the label strikes a balance between playful sophistication and elegance, printed on luxe textured paper with spot gloss finishes.
To make the packaging experience more engaging while capturing the countryside of Tallegalla, South East Queensland, we added a little challenge—11 hidden brush turkeys, inspired by the common wild feathered locals, are tucked into the design, just waiting to be found.
This playful touch makes the bottle more than just packaging—it sparks conversations, creates memories, and perfectly reflects Sip & Banter’s ethos of making every sip a shared experience.
Crafted in South East QueenslandDiscover the playful side of sophistication with the Sip & Banter Classic Gin.
Featuring a vibrant medley of botanicals, it’s the perfect match for relaxing and unwinding or gathering with friends.
Enjoy it in a timeless G&T or shake up your favourite cocktail, making each moment memorable.
Raise a glass, share a laugh – Sip, banter and enjoy!
The element of fun“To look like a good time in a bottle”
This was our goal for the label.
We wanted to add a game or interactive element to the design so the viewer would spend more time with the bottle and add another layer of enjoyment to the gin.
So, we hid turkeys for the viewer to find.
Or more like, the turkeys hid themselves, as they do in the wild.
“Our label holds a secret flock. Can you spot all 11 turkeys?”
“Everyone comments on how much they love it and how it stands out. It's helped create a strong first impression. Working with Studio Slatem was a great experience—smooth, collaborative, and creative. Amy understood our vision, communicated clearly and delivered everything with a quick turnaround.”
— Jo Shanahan, co-founder of Sip & Banter Distillery