Business, Branding Amy Slatem Business, Branding Amy Slatem

My business journey

Reflecting on my first full year of self-employment, I share my journey from side hustling to establishing Studio Slatem. Through clarifying my brand, networking, investing in my business, and more, here are my 7 best ideas for improving the business side of running a small biz.

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Illustration, Branding Amy Slatem Illustration, Branding Amy Slatem

The [super] power of illustration in your branding

Did you know that 90% of information processed by our brains is visual? Or that our brains process images 60,000 times faster than text?

Knowing this, how can you use this to your advantage when it comes to your branding? By including custom, on-brand, personality-rich illustrations! They are an extension of your brand and can hold as much significance as your brand colours and fonts when used effectively.

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Branding Amy Slatem Branding Amy Slatem

5 signs it’s time for a rebrand

The process of rebranding (i.e. creating a new image and personality for your company or product) can feel like a daunting experience to take on. How do you know it’s time to take the leap? My top 5 signs it’s time…

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