My business journey
Reflecting on my first full year of self-employment, I share my journey from side hustling to establishing Studio Slatem. Through clarifying my brand, networking, investing in my business, and more, here are my 7 best ideas for improving the business side of running a small biz.
The [super] power of illustration in your branding
Did you know that 90% of information processed by our brains is visual? Or that our brains process images 60,000 times faster than text?
Knowing this, how can you use this to your advantage when it comes to your branding? By including custom, on-brand, personality-rich illustrations! They are an extension of your brand and can hold as much significance as your brand colours and fonts when used effectively.
5 signs it’s time for a rebrand
The process of rebranding (i.e. creating a new image and personality for your company or product) can feel like a daunting experience to take on. How do you know it’s time to take the leap? My top 5 signs it’s time…